Sustainability - Society
Product safety/Quality
quality policy
The Iida Group is committed to providing High quality housing that is safe, comfortable, and healthy, and strives to create a living environment in which more people can live happily.
1. Customer First
We strive to provide High quality, safe and secure housing and services, with the aim of gaining Customer trust and improving customer satisfaction.
2. Compliance with Laws and Regulations
We comply with relevant laws and regulations, strive to improve quality, and provide Customer with safe and secure housing and services.
3. Standardization and efficiency
By establishing and implementing appropriate management regulations for each process of design, construction, and after-sales service, we will achieve standardization and efficiency of operations.
4. Promoting communication
We value communication with stakeholders and strive to improve quality by deepening mutual understanding through providing appropriate information, etc.
Iida Group's housing quality
In this era of 100-year lifespans, the Iida Group has established unified quality standards for the Group to enable Customer to live long, safe, comfortable, and healthy lives.In addition to obtaining the highest grades in four areas of the Housing Performance Labeling System, all detached houses for which confirmation applications are submitted after April 2025 will obtain the even higher performance standards of ZEH (Zero Energy House), including "Insulation Performance Grade 5" and "Primary Energy Consumption Grade 6."
This will help raise and standardize the quality of the group's detached homes for sale, and also make it easier for Customer to understand the quality of homes when considering purchasing one.
Providing safe, comfortable, and healthy housing and services like these contributes to reducing environmental impact and building high-quality social infrastructure.
- * Target companies: HAJIME CONSTRUCTION Group, Iida Sangyo Group, TOEI HOUSING Group, TACT HOME Group, ARNEST ONE Group, ID HOME Group
- * The property has achieved the highest rating in four areas of the Housing Performance Rating System: structural stability, mitigation of deterioration, consideration for maintenance and renewal, and air quality.
- * Detached houses for sale that have received confirmation applications after April 2025 have achieved "Insulation Performance Grade 5" and "Primary Energy Consumption Grade 6" under the Housing Performance Labeling System.
- * This offer applies to newly built detached houses for which our group acts as the seller and for which sales contracts have been signed on or after April 1, 2022.
- * Detached houses for sale do not include those built by contract, such as Contract constructions, Overseas properties, or properties built through an agency.
- * This is based on the laws and systems in effect as of April 1, 2022, and may be subject to change due to legal amendments, etc.
CO2 reduction effect
Iida Group's High quality wooden houses also help reduce CO2 emissions.
Marketing Communications
Our group aims to create a society where people can live long, safe, comfortable, and healthy lives even in the era of 100-year lifespans, through a variety of housing-related products and services, including detached houses for sale.
When purchasing real estate, due to the highly specialized nature of the product or service, it is necessary to provide easy-to-understand explanations that Customer can understand accurately. Iida Group Holdings carefully and accurately represents the quality and value of our group's products and services, and conducts responsible marketing activities. We conduct marketing communications based on the following concepts with the aim of gaining and expanding brand recognition and improving brand value.
Conduct public relations activities that place the highest priority on transparency and fairness.
We will respond with the highest priority on transparency and fairness to the various press and ultimately to society.
Appropriate information disclosure
We strive to provide the latest information regarding products, services, businesses, etc. in an appropriate, easy-to-understand, fact-based, and non-misleading manner.
In addition, we will always be considerate to all Customer and will not use discriminatory or offensive expressions. In marketing communications aimed at children, special consideration should be given to the way they are expressed, and avoid depictions or depictions that encourage activities that are dangerous or inappropriate in light of their physical, mental, or social abilities. I don't express myself.
Aiming for overall optimization rather than individual optimization
In our public relations activities, we strive to not only achieve individual objectives, but also contribute to achieving the objectives of the group, the real estate industry, and society as a whole.
